Ponderings in a corner of the universe
Ponderings in a corner of the universe is Matt's blog on everything that passes his mind. His latest posts have been a bit focused on his wedding, but there's some good marketing stuff there too. :-)
Ponderings in a corner of the universe is Matt's blog on everything that passes his mind. His latest posts have been a bit focused on his wedding, but there's some good marketing stuff there too. :-)
Fast Company has a short & sweet story on their blog of Leading Ideas: Don't Let Talk Parade as Action.
I guess this may be normal in Japan. PingMag talks about 10 tips for advertising in the Tokyo Subway, including MetroVista. I have to go there once to experience THAT!
In an earlier post, I talked abouth the power of context. Over at Presentation Zen, there's a great article about the power of visualization. Something to keep in mind next time you create a powerpoint slide full of text.
I have just finished reading "Swoosh. The unauthorizes story of Nike and the men who played there". Even though it was a business book, it read like a novel, telling the story of Phil Knight and the men who worked with him to make Nike a billion dollar company.
"The new leaders of Nike are not entrepreneurs like their predecessors. They are managers, very good managers - much better managers than their predecessors. The pain-in-the ass individualism that made Nike different is gone, but so is the spirit that made employees care. There are experts who would say that such a transition was inevitable, that every large company goes through a transition from entrepreneurs to managerq. But if times ever got tough again, which would you turn to? And, perhaps, just as important, who would you rather go to a ball game with?"